Basic Market Research                                      $35

When: Wednesday, April 21

Where: Hanna Learning Centre Upstairs Meeting Room

Time: 1:00 p.m. to 4:00 p.m.

Instructor: Darlene Hammond and Eric Brant – The Business Link

Don’t know where to start?  This session will provide you with information on the types of data you need to collect, where to look for it, and how to identify your target market.  Discover the importance of looking at the information realistically to determine the viability of your business idea and learn what you need to present to financial institutions.  You will be shown the best sources of information for:

• Analyzing industry statistics
• Assessing your competition
• Identifying prospective clients
• Determining where to locate your business